Many South American countries are famous for their coffee; Ecuador is not one of them. While neighbouring Colombia and nearby Brazil are renowned exporters of the bean ( Image 1 ) and brew, it's not often you hear of Ecuadorian coffee. Nor does it seem to be all that important culturally. Image 1 - Coffee bean. © X O'Reilly I'm not picky about coffee – instant or filtered, I'll drink it as long as it's not NescafĂ©'s instant atrocity. However, here in Ecuador, unless I am in "New Town" Quito, I often have trouble finding somewhere that will serve coffee. When places do offer it, it is more often then not instant, something most European establishments would not dream of serving (and NescafĂ©, for some unfortunate reason unbeknownst to me, seems to be a popular pick). Coffee does actually account for a slice of the economy here, be it a sliver in comparison to the country's banana, shrimp, oil, and flower exports. Nonetheless, it's ...